..

History of web-based TV

In the USA alone, the percentage of companies using streaming video to promote product launches online will increase from 29% to 35% during the next 18 months.

Only 13% of companies currently use streaming video to enhance their customer online service. This number is expected to jump to 45% in the next 18 months.

The viewing of WebTVglobal relies on the ever-increasing distribution of broadband internet access. In B to B, 95% of all offices in the UK have broadband (so have most industrialised nations). In consumer broadband, take-up, the UK leads the world: “40% of the UK population have internet access, of which 70% already use a broadband option”.

Websites (especially corporate sites) tend to have “flat” content - like a hard copy magazine. By allowing the visitors to see and hear – WebTVglobal’s audio-video inserts allow industry leaders to give their views and experience directly to a business audience often overwhelmed with words and numbers and “under-whelmed” by lack of in-your-face interaction. WebTVglobal greatly enhances the web experience and interaction. To see a real face and hear a voice tickles more brain parts than straightforward text - as we know from the huge success of TV and film everywhere.